Archive for the ‘Fashion facts’ Category

Being ultrathin is not a way to live

According to the Eating Disorders Service and Research Unit at King’s College London, between one and two per cent of young adult women worldwide suffer from eating disorders and most are 15-25 years old. It kills somewhere between 13 and 20 per cent of its victims. While one would not want a woman to be glamorised by extreme thinness or fall prey to eating disorders, is sanctioning stringent laws in the modelling world the only solution? Model Amrit Maghera says, “I don’t think this law makes much sense. A model can be skinny because of high metabolism and not because of cutting down on meals. Moreover, in India, I have not come across cases of anorexia or bulemia.”

Fashion facts

-The region government of Madrid banned women with a BMI of less than 18 from participating in the fashion week. CNN reported in 1996, 30 per cent of women who had previously modelled were not allowed to participate in the fashion week

-In 2011, the British Advertising Standards Authority (ASA) blocked an advertisement for a clothing brand which featured a model whose ribs were showing in her bikini, citing the campaign as “socially irresponsible”